About MCSBC

Commercial support for suppliers entering Egypt and MENA

MCSBC works with suppliers and manufacturers seeking buyers, distributors and commercial partners in Egypt and selected MENA markets

From research to buyer contact

We help suppliers establish who will sell, purchase, deliver and support their products in the target market

The work may include buyer research, distributor checks, supplier discussions and follow up with named accounts

Based in Cairo

Our operating base is Cairo. For other MENA markets, we first establish the local partner, scope of work and delivery responsibilities

We confirm which countries and activities we can support before accepting an assignment

Illustrative commercial network and cross border collaboration
Local accountability

Connecting suppliers with buyers and local partners

We match what a supplier can deliver with the requirements of buyers and procurement teams

Before work begins, we agree on the market, target buyer, scope and any technical specialists required

Discuss a market opportunity
One operating model

How an engagement moves

Five stages with a defined deliverable at each decision point

  1. Stage 01

    Diagnose

    Review the product, target buyer, costs, requirements and any previous market activity

    OutputMarket hypothesis
  2. Stage 02

    Prioritize

    Compare potential buyers and markets against demand, approvals, competition and cost

    OutputPrioritized opportunity
  3. Stage 03

    Design

    Define the channel, indicative pricing, local responsibilities and proposed commercial terms

    OutputCommercial pathway
  4. Stage 04

    Activate

    Contact selected buyers and partners, record their requirements and assess commercial interest

    OutputActivated conversations
  5. Stage 05

    Govern and measure

    Review account activity, unresolved objections and next actions against agreed measures

    OutputPerformance review
Leadership

Managing Partner

Mohamed Gomaa, MCSBC Managing Partner

Mohamed Gomaa

Managing Partner

Leads commercial partnerships, market expansion assignments and delivery coordination at MCSBC

Specialist execution

Technical, regulatory and engineering work is scoped separately. The qualifications and responsibilities of any specialist are confirmed before the assignment starts

Operating discipline

Check the commercial case before committing

Recommendations distinguish what we have verified from what still needs to be checked

Commercial fit first

We assess the intended buyer, likely price, approval requirements and cost of reaching the market

Accountability by design

Each assignment identifies who owns buyer contact, partner management, delivery and reporting

Evidence before claims

Performance claims are published only when the underlying result and publication rights are verified

The next commercial step

Have a market opportunity worth structuring?

Tell us what you want to sell, source or invest in, and where. We will review your enquiry and propose a practical first step